Welcome to BMW of Reading
Featured Vehicles
Find the BMW of Your Dreams
driven to perfection
Discover peace of mind and unbeatable value with our carefully inspected and certified pre-owned vehicles.
Our Reviews
First off, I would like to mention I have been browsing the market for a car for the past week, and my experience has been nothing but miserable, pushy salesmen trying to make a sale, ESPECIALLY at Mitsubishi and Honda. So my frustration was already through the roof and when I went to BMW I was blown away by how nice they treated me here. I was looking at a Honda Accord here, & Mike was the one who sat down with me and treated me like a actual human, not a money sale. He understood my financial situations, understood my needs and wants and gave me the time to explain myself and his time to give me advice on what works best. Unfortunately we weren’t able to make a deal, not because of them but because of just my financial situation, and thats okay. He still wanted to make sure something worked for me in the future, and gave me advice which I absolutely appreciated. But Mike seriously was awesome, and treated me like a genuine human. I will be back once the time is right!
I worked with Dana Abruscato after a not great experience with another dealer. She kept my informed and responded quickly to all my inquiries. On top of that gave me a great deal. I will definitely buy from her and BMW of Reading again.
I always get great service at BMW of reading thanks to Kerrie Hummel. She always goes above and beyond to help me out anyway she can.
Had a wonderful experience leasing from these guys. Angie and Ethan especially, and the entire staff, were extremely easy to deal with, very professional and friendly, and very straightforward. I'm very happy with my lease and will utilize them in the future.
Bought an X5 from Angie and Ethan and their team were an absolute all star team. Great communicators, prompt, very clear, incredibly pleasant, professional. Fair pricing. I've never had a better car buying experience. It was seamless and fun. They're a phenomenal team.
First BMW, nice and smooth purchase experience, patient sales and manager, I will choose BMW of reading again.
I want to go there again and buy another car!
Eric Salem was great to work with on my 8 series build. From ordering the vehicle to having it shipped to Florida, it was a seamless transaction!
Excellent services. Better than VIP. I visited many bmw service’s center but. Reading it’s the best. Very nice persons fast services
Excellent service
After looking for a Pre-Owned BMW for 2 months that fit our needs, what a pleasure it was to find BMW of Reading. From first contact with Sabrina O. who was prompt and answered all of my questions. She had paired us with Rob K. who was wonderful and provided an fantastic and thorough test drive so we were able get a real feel for the vehicle. Sean D. and Angie both assisted with the delivery process and signing of all of the paperwork and she had made probably the most boring part of the process fun and enjoyable. Fran assisted with explaining all of the features the vehicle had to offer and took time to pair phones and set up our driver profiles. This team was second to none and I would recommend BMW of Reading to anyone and especially this team. Thank you for making the process of purchasing this vehicle such a pleasure. Tom K.
Out of state buyer of BMW i4. Incredible sales and finance experience. Rob Koch and Angie Dietrich are second to none on customer service, professionalism, knowledge, and responsiveness. The price was spectacular as well. Never felt pressured or anxious. They answered all my questions, had phenomenal product knowledge, and were patient the whole time. I have bought quite a few cars and this experience tops them all. The car is amazing as well and was delivered timely and in perfect condition and without me worrying at all. I cannot recommend BMW of Reading more enthusiastically and urge you to ask for Rob or Angie when you stop in there. 10 stars if I could give them...
Five stars! Marcus made it easy to make an out of state deal on short notice. Negotiations were prompt and fair. After the sale, I had a few issues registering and getting the taxes sorted properly in my home state. The sales and finance teams were very responsive and helped me get everything sorted out. BMW of Reading's persistent focus on delivering a great sales experience, combined with exceptional post-sales experience easily earns them the 5 stars.
Get Directions
We are located at 1015 Lancaster Ave Reading, PA 19607
Welcome to BMW of Reading
Why We Are World-Class
Short Answer - It's Our People Long Answer - it comes down to our philosophy. That starts with a sales staff that doesn't pressure thanks to a no-commission pay structure. Follow that up with an open and honest price on ALL trucks, SUVs and cars for sale. We match the best employee pricing on every vehicle and THEN add on any factory rebates or incentives. No negotiations, no hassles. Maybe you can squeeze another dealer for a few dollars, but we know your time is worth more.
We Keep You Going
Expert Parts & Service BMW of Reading is also by your side whenever you need any car service and repair work done in Reading. What's more, our auto parts team would be happy to get you whatever you need to keep your BMW vehicle on the road for many miles to come.