BMW of Reading

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BMW Films takes over The Tonight Show

Tonight at 11:35 p.m. EST, BMW Films will take over NBC’s “Tonight Show with Jimmy Fallon.” The national audience will be treated to a viewing of “The Escape,” starring Oscar® nominated actor Clive Owen and the all-new BMW 5 Series Sedan, which will be shown in four two-minute segments during the show’s commercial breaks and then directed to to see the exciting finale.

Presented as an homage…

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BMW i8 Protonic Frozen Black Edition and Frozen Yellow Editions Coming

BMW has announced that the BMW i8 Protonic Frozen Black Edition will have its world premiere at the 2017 Geneva Motor Show. It will feature BMW Individual Protonic Frozen Black paint finish and a bespoke interior. Later in 2017, BMW i will also launch the BMW i8 Protonic Frozen Yellow Edition, giving customers another way to experience electrically-powered BMW driving experience with added exclusivity.

Through January 2017, BMW has sold 4,464 i8 in the…
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BMW Introduces the 4 Series LCI

Endowed with an aesthetic appeal and dynamic flair all of its own, the BMW 4 Series has stood out with its supremely assured and stylish air ever since its launch. A total of nearly 400,000 sales worldwide (up to the end of 2016) is testimony to the tremendous allure of the BMW 4 Series, whose story began in 2013 with the arrival of the BMW 4 Series Coupe. The following year, it was joined…
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BMW unveils the all-new 5-series sedan

BMW has taken the wraps off the seventh generation of its venerable 
5-series sedan, which we’ve already driven in prototype form. Code-named G30, the newest 5-series sports new sheetmetal that appears cribbed from the 3-series, while its array of new tech features borrows heavily from the 7-series.

Size-wise, the new 5 pretty much stays the course. Its dimensions are all within an inch of the previous car’s, except for overall length, which grows…
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