BMW of Reading

1015 Lancaster Ave Directions Reading, PA 19607

  • Sales: (888) 387-9342
  • Service: (888) 415-4677
  • Parts: (844) 846-6341

BMW Genius



NEED A PRODUCT EXPERT?
INTRODUCING THE BMW GENIUS PROGRAM.


At BMW of Reading, you'll now find a product expert who will assist you in finding the perfect vehicle to suit your lifestyle and needs. The BMW Genius is specially trained to demonstrate and explain all aspects of your BMW - before, during, and after your purchase.

Meet our BMW Geniuses to experience a new way of learning about BMW vehicles, features and innovations for as long and as often as you wish, without pressure to purchase.


THE BMW of Reading BMW GENIUS TEAM.

We will be happy to guide you through the exciting world of BMW products and features to make sure to find the right vehicle for your needs.



Click on one of the people below to find out more information.

  • Ben Will
    Head BMW Genius
    610-777-1500


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  • Ethan Stever
    BMW Genius


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Ask a Genius or Request an Encore Appointment

BMW GENIUS HOTLINE.

Looking for more answers while you are on the road or just not near a BMW center? Contact the BMW Genius Hotline  on 1-844-4GENIUS (1-844-443-6487), or via bmwgenius@bmwusa.com




BMW GENIUS APP.


Install the app at www.bmwgeniusapp.com to get 24/7 support on your smartphone or tablet. You'll find helpful how-to videos, model-specific product information and answers to frequently-asked BMW questions.



BMW ENCORE.


Every new car customer at
BMW of Reading is invited to return to the center for a free, personalized tour of your new vehicle. To schedule your appointment with a BMW Genius please call or complete the form above.